Balanced Scorecard Basics

Over the past several decades, organizations have come to realize that success can be measured in other ways besides dollars and cents. Intangible assets (such as a company’s reputation, the knowledge base created by their employees, and training initiatives) can make up a huge portion of a company’s wealth.

It only makes sense, then, that we need a tool to help us measure this expanded definition of success. Enter the balanced scorecard! This tool and its related components will help your organization identify, document, plan, and execute a balanced strategic mission. It will also help your organization evaluate and revise its strategic execution.

This course will introduce you to the basics of the balanced scorecard and help you determine if this powerful tool is a good fit for your organization.

After you complete this course, you will be able to:

• Define what the balanced scorecard is
• Identify the benefits of the scorecard
• Create a vision statement for the balanced scorecard
• Understand what corporate values, mission statements, and vision statements are and how they tie into the balanced scorecard process
• Determine if the balanced scorecard is right for your organization
• Describe the key elements of the balanced scorecard process
• Identify a strategy map, tactical action plan, and balanced scorecard
• Identify the components of supporting balanced scorecard plans
• Understand what processes you will need to support the balanced scorecard
• Identify the members of different balanced scorecard teams

Course Topics:

Session One: Course Overview

• Learning Objectives

Session Two: Understanding the Balanced Scorecard (BSC)

• Where Did the Balanced Scorecard Come From?
• What is the Balanced Scorecard? 

Session Three: Creating a Vision Statement

• Why We are Doing What We are Doing
• Why We are Doing What We are Doing
• Making a Statement 

Session Four: Understanding Organizational Mission, Vision, and Values

• The Building Blocks for Your Balanced Scorecard
• The Building Blocks for Your Balanced Scorecard: Values
• The Building Blocks for Your Balanced Scorecard: Mission Statements
• The Building Blocks for Your Balanced Scorecard: Vision Statements
• Analyzing Sample Statements 

Session Five: Plans and Processes to Build

• Building Core Plans: Project Plans
• Building Core Plans: Communication Plans
• Building Core Plans: Training Plans
• A Checklist of Processes
• Case Study 

Session Six: Overview of the Balanced Scorecard Process

• The Big Picture
• Building Balanced Scorecard Teams
• Building BSC Brainstorming
• Sample Strategy Map
• Sample Strategy Map
• Sample Balanced Scorecard
• Sample Tactical Action Plan
• Sample Tactical Action Plan
• Determining KPIs 

Session Seven: Creating a Smooth Path for Implementation

• Creating a Smooth Path for Implementation
• Our Top 10 Pitfalls 

Session Eight: Balanced Scorecard Application

• BSC and Your Organization