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Smart entrepreneurs and business professionals are doing more with less using crowdsourcing. This course covers all the essentials of the major types of crowdsourcing: microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding.
Participants will learn about each type of crowdsourcing as well as the general crowdsourcing process, the most popular crowdsourcing platforms, and ways to engage the crowd.
Course Topics:
Session One: Course Overview
Session Two: What Is Crowdsourcing?
- What Crowdsourcing Is and Where It Came From
- Identifying the Business Value
- Is Crowdsourcing Right For You?
Session Three: The Crowdsourcing Process
Session Four: Choosing Your Crowdsourcing Platform
- Identifying the Options
- Checking Out the Sites
Session Five: Types of Crowdsourcing
- Crowdvoting and Crowdcontests
- Microwork and Macrowork
- Crowdwisdom
- Crowdfunding
- Case Study
Session Six: Social Media and Crowdsourcing
Session Seven: Engaging the Crowd
Session Eight: Test Driving
- Recommended Reading List
- Personal Action Plan