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Blog Marketing - eBSI Export Academy
Blog Marketing - eBSI Export Academy
Blog Marketing - eBSI Export Academy
Blog Marketing - eBSI Export Academy


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Blog Marketing

eBSI Export Academy
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Blog Marketing

The term blog is a contraction of the term Web Log - and has been a tool for many years to create content in a more informal manner than that normally needed for formal website pages.  Blogs are a great tool to use on your website to keep your visitors informed on topics of importance to your business.  Managing a blog and marketing through a blog is a challenging task and this three hour course teaches you techniques on utilizing your blog as a part of your marketing strategy.

Completing this course will confer 3 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology.


Unit Contents:

1. Expert Blogging 1
In this topic you will cover:
1. Expert Blogging 1
1.1 Introduction
1.2 Choosing Your Niche Market
1.3 Keyword Swipe File
1.4 Setting Up Your Blog
1.5 Monetizing Your Blog
1.6 Maximizing Your Income

2. Expert Blogging 2
In this topic you will cover:
2. Expert Blogging 2
2.1 Introduction
2.2 Finding Your Niche Market
2.3 Your Keyword Swipe File
2.4 How To Set Up Your Blog
2.5 How To Make Money From Your Blog
2.6 Maximizing Your Blogging Revenue
2.7 Wrap Up

3. Private Blog Network
In this topic you will cover:
3. Private Blog Network
3.1 Introduction
3.2 Sources for buying domains
3.3 Criteria of Buying domain names
3.4 Buy relevant domains
3.5 Finding hosting for PBN
3.6 PBN site setup
3.7 PBN SECURE site setup - OPTIONAL
3.8 PBN with other backlinks to get better rank
3.9 Conclusion
3.10 Conference Call

4. Wordpress Blog Setup
In this topic you will cover:
4. Wordpress Blog Setup
4.1 Starting a Blog on Wordpress
4.2 Installing Wordpress On Your Own Site 1
4.3 Installing Wordpress On Your Own Site 2
4.4 Installing New Themes On Wordpress
4.5 Designing Your Own Wordpress Theme Using Lubith
4.6 5 Must Have Plugins On Your WP Blog
4.7 Where to Find The Best Affiliate Product To Promote
4.8 Creating a Review Copy of Your Blog
4.9 Guest Posting
4.10 Beyond Blogging

5. Celebrity Blogging
In this topic you will cover:
5. Celebrity Blogging
5.1 Introduction
5.2 Finding a Domain Name
5.3 Find a Web Host
5.4 Wordpress Setup Using Fantastico
5.5 Manual Wordpress Setup
5.6 Theme Installation
5.7 Plugin Installation
5.8 Customizing Theme
5.9 Backlink with Blog Comments
5.10 SEO Plugins
5.11 Writing Unique Posts
5.12 Branding Pages