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Personal Branding
Individual Licence (EUR 40)
Rs.6,500.00
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Personal Branding
Rs.6,500.00
Reliable shipping
Flexible returns
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Choose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.
Develop practical knowledge and confidence in Personal Branding.
Personal Branding is identifying your assets, characteristics, strengths, and skills as an individual. Understanding Personal Branding will provide advantages in participant’s personal and professional lives. Branding is a mix of how you present yourself and how others see you. It is important to be aware of how you are viewed. With our Personal Branding course, participants will be able to share their vision and...
Why this course matters
This course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.
What you will gain
- Understand the core principles and practical approaches covered in Personal Branding.
- Recognise situations where those approaches can improve workplace decisions or performance.
- Apply the course ideas more confidently in day-to-day professional situations.
Who is this course for?
This course is suitable for business professionals, administrators, managers and learners who want practical workplace skills they can apply immediately.
Course at a glance
- Format: self-paced online learning.
- Professional development: CPD course.
Personal Branding is identifying your assets, characteristics, strengths, and skills as an individual. Understanding Personal Branding will provide advantages in participant’s personal and professional lives. Branding is a mix of how you present yourself and how others see you. It is important to be aware of how you are viewed. With our Personal Branding course, participants will be able to share their vision and passions with others in their company. Utilize this knowledge through Social Media to define and influence how others see you. You are your brand so protect it. Live it.
Completing this course will confer 2 CPD Credits towards internationally recognised Continuous Professional Development Requirements within organisations operating this kind of staff development methodology.
Course Outline
Module One: Getting Started
Module Two: Defining Yourself (I)
- If You Don’t, They Will
- Brand Mantra
- Be Real
- SWOT Analysis
- Case Study
- Review Questions
Module Three: Defining Yourself (II)
- Pillars
- Passions
- Define Your Strengths
- The Three C’s
- Case Study
- Review Questions
Module Four: Controlling and Developing Your Image
- Clear and Defined
- Consistent Image
- It Takes a Commitment
- Live It Every Day
- Case Study
- Review Questions
Module Five: Personal and Professional Influences
- Corporate and Personal Integration
- They Will Influence Each Other
- Be a Professional
- Build Rapport
- Review Questions
Module Six: Sharpening Your Brand
- Blogging
- Authenticity is Key (always be authentic)
- Transparency
- Networking
- Case Study
- Review Questions
Module Seven: Appearance Matters
- First Impressions
- Rise Out of The Crowd
- True Reflection
- Dress For Success
- Case Study
- Review Questions
Module Eight: Social Media (I)
- Needs Constant Monitoring
- Security
- Have an Objective
- Promote
- Case Study
- Review Questions
Module Nine: Social Media (II)
- It’s a Tool
- Content is King
- Have a Gimmick
- Don’t Ignore Any Mentions
- Case Study
- Review Questions
Module Ten: Brand Management During a Crisis
- Caught In a Bad Spot?
- Never Burn a Bridge
- Information
- Monitor and Respond
- Case Study
- Review Questions
Module Eleven: Branding Personality Traits
- Identify Your Unique Values
- Be Bold
- Think Outside the Box
- Fail. Learn. Repeat
- Case Study
- Review Questions
Continue your learning
Part of this learning pathway: Career Development
Course pathway: eBSI SME Academy > Career Development > Personal Branding
Explore more Career Development training or return to the eBSI SME Academy.