Identifying and Combating Fake News - eBSI Export Academy

Identifying and Combating Fake News

Individual Licence (EUR 40)
Rs.6,500.00
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Identifying and Combating Fake News - eBSI Export Academy

Identifying and Combating Fake News

Rs.6,500.00
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Flexible returns

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Choose 5 or 10 licences to purchase access for multiple learners at a reduced per-person rate. After purchase, eBSI will contact you to confirm the learner details and arrange course access for each participant.

Develop practical knowledge and confidence in Identifying and Combating Fake News.

Fake news has always been around. But lately it seems as though it’s becoming more and more common. With the wide reach of the internet and social media, fake news can spread like wildfire. In this environment, it’s important for businesses to know how to recognize and cope with it.

Why this course matters

This course turns the subject into practical, structured learning you can apply in real business and workplace situations. It is designed to help you move beyond definitions and understand how the ideas, tools and decisions covered in the course fit together.

What you will gain

  • Understand the core principles and practical approaches covered in Identifying and Combating Fake News.
  • Recognise situations where those approaches can improve workplace decisions or performance.
  • Apply the course ideas more confidently in day-to-day professional situations.

Who is this course for?

This course is suitable for business professionals, administrators, managers and learners who want practical workplace skills they can apply immediately.

Course at a glance

  • Study time: approximately 2 hours.
  • Format: self-paced online learning.
  • Professional development: CPD course.

Fake news has always been around. But lately it seems as though it’s becoming more and more common. With the wide reach of the internet and social media, fake news can spread like wildfire. In this environment, it’s important for businesses to know how to recognize and cope with it.

This course will help learners to understand:

  • the impacts of fake news,
  • learn strategies to deal with it,
  • how to turn a potential crisis into opportunities for promotion
  • and growth if your business becomes a victim of it.

                                  Course Topics:

                                  Session One: Course Overview

                                  • Learning Objectives

                                  Session Two: Evolution of ‘The Truth’

                                  • The Truth
                                  • Pre-Assignment Review
                                  • Fake News Defined
                                  • Making Connections: Your Thoughts
                                  • The Media Safety Valve
                                  • Making Connections: Your Advisors

                                  Session Three: The Challenge of ‘Social’

                                  • What is the Purpose of the Media?
                                  • Making Connections: Social Communication
                                  • Feeding the Machine
                                  • Making Connections: Your Advisors

                                  Session Four: Life of a Target

                                  • Links in the Chain
                                  • How Fake News Spreads
                                  • You as a Link
                                  • Making Connections: Power of Persuasion
                                  • Understanding Your Company
                                  • Making Connections: Newsfeed Search
                                  • Forums for Your Audience
                                  • Making Connections: Storefront Review

                                  Session Five: Deconstructing Fake News

                                  • Deconstructing Fake News
                                  • Making Connections: A Fake News Encounter
                                  • Separating Fact from fiction
                                  • Making Connections: Real or Fake

                                  Session Six: Coping with a Crisis

                                  • Coping with a Crisis
                                  • From Crisis To Opportunity
                                  • Crisis Defined
                                  • Shrinking the Target
                                  • Making Connections: Reaction Time
                                  • Staying Clear of the Smear
                                  • Real Versus Fake Revisited

                                  Session Seven: Proactive Approaches

                                  • Letting Social Media Serve You
                                  • Understanding Your Customers
                                  • A Closer Look at Customers Activity
                                  • Relationships Reviewed
                                  • Making Connections: A Look at Methods
                                  • Examining Your Ingredients
                                  • Making Connections: Checklist
                                  • Reaching Out Online
                                  • Making Connections: Reaching Out
                                  • Maintaining the Momentum
                                  • Your Fake News Reaction Online
                                  • Personal Action Plan
                                  • Summary

                                                                                                                            Continue your learning

                                                                                                                            Part of this learning pathway: Career Development


                                                                                                                            Course pathway: eBSI SME Academy > Career Development > Identifying and Combating Fake News

                                                                                                                            Explore more Career Development training or return to the eBSI SME Academy.

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